Turn a promising idea into a testable proposal using evidence, creative methods and basic resource planning. Apply this learning to Bachelor of Arts in Communications and Media through an authentic brief and feedback from an appropriate audience.

Learning outcomes

  • Investigate a defined opportunity and explain the evidence behind it.
  • Develop and refine a creative response that fits the people and setting.
  • Evaluate feasibility, ethical implications and the quality of the result.

Main topics

  • Co-design and prototyping
  • Value proposition
  • Feasibility and costs
  • Risk and responsible practice
  • Testing and iteration

Practical task

Develop a small prototype or service model for a Bachelor of Arts in Communications and Media problem. Test it with relevant users, record feedback and revise the proposal.

Assessment

Submit a prototype, a feasibility note, user feedback and a record of revisions. Assessment considers the quality of the evidence, the response to feedback, feasibility and your individual explanation.